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Product Design

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OpenAI releases a $230 keyboard for Codex

Designed with Work Louder, the kbd-1.0-codex-micro brings your agent workspace into reach. Keep active chats close, spot what every agent is doing through live RGB feedback, and map your most-used Codex actions to tactile controls built for the way you actually ship.

$230 sounds steep until you count how many hours a day some of us now spend talking to Codex instead of typing into an editor. People buy dedicated hardware for the tools they use constantly, and this one’s built specifically for a habit that’s still forming. I think it sells better than the price tag suggests it should.

openai.com
Codex Micro | Supply Co. x Work Louder

Designed with Work Louder, the kbd-1.0-codex-micro brings your agent workspace into reach. Keep active chats close, spot what every agent is doing through live RGB feedback, and map your most-used Codex actions to tactile controls built for the way you actually ship.

Is GPT-Live the iPhone multitouch moment?

New interfaces show up before the products that need them. The mouse came before the Mac. The click wheel came before the iPod. Multitouch came before the iPhone.

OpenAI shipped GPT-Live last week, a voice model that listens and talks at the same time instead of taking turns. Every voice assistant before this has felt like a walkie-talkie: you talk, then you wait, then it talks back. This one doesn’t. It’s more natural, like how humans actually speak. Typing on a screen never needed that fix. A device with no screen does, and OpenAI bought Jony Ive’s hardware studio, io, last year without saying much beyond “a device”.

Full-duplex voice feels like the next big interface unlock. Whatever io ships will be the first product built for it.

The job was never driving

4 min read

I bought my first Tesla in 2020, a Model X, and there’s been one in the driveway ever since. A month ago we picked up a new Model Y, this one on Tesla’s newer hardware platform, with a fresh set of cameras and sensors built specifically for full self-driving. I expected an upgrade. What I got was a different category of product.

The 2020 X came with whatever Tesla was calling Full Self-Driving that year, and it was fine: it held a lane, kept a following distance, took some of the tedium out of a long highway stretch. But it was still very much a car you drove. Every update was incremental, a smoother lane change here, a cleaner stop there. You could feel Tesla iterating on the same idea, cruise control with better manners.

A month with the new Y and I can tell that idea is finished. This isn’t a better version of the old system; it’s a different mode of transportation. I just finished a 260-mile round trip, and the first leg went door to door without a single intervention: neighborhood streets, open highway, then the specific misery of Atlanta rush-hour traffic on a weekday morning. The car handled all of it well, not just safely. It doesn’t clamp to the speed limit like a piece of compliance software. It handles like a genuinely good driver: a few miles over the limit, the way real traffic actually moves, closing a gap to merge onto the highway, easing off early to let someone else in. That’s the detail that convinced me. Software following rules is easy to spot. This drove like someone who’d made the trip before.

You don’t have to like Elon Musk to notice that his company built the best transportation product in its category. A vehicle is just the tool we’ve used to do that job. The job-to-be-done is transportation: getting someone from one place to another. Driving has just been the method we were stuck using to do it, and most people who drive would hand off that method the moment they trusted an alternative.

That reframing is already built into the car. Sit in the new Y and look at the cabin: take away the wheel and the pedals and the two front seats are nearly identical. Tesla pulled the instrument cluster from in front of the driver in favor of one shared screen in the center, and angled that screen straight ahead instead of toward the driver’s seat. Ride in the passenger seat and you have exactly the same access to the car as whoever is “driving.” A company doesn’t spend engineering effort making both front seats interchangeable unless it’s planning for a car where neither one needs to be the driver’s seat. Tesla built this cabin for that car years before the software could justify the decision, for a future where it won’t matter which seat you climb into: you sit down, and the car takes you where you’re going. The real job here is transportation, not driving. The software just caught up.

That doesn’t mean Tesla let the driving experience go slack while chasing the bigger goal. Take the wheel back on a good stretch of road and the Y is still a great car to drive: quick, planted, all that instant torque available the moment you ask for it. Optimizing hard for the job of transportation hasn’t cost them the job of being fun to drive when you want to.

None of this means the technology is finished. I wouldn’t trust it on every edge case yet, and neither does Tesla — a person still has to be ready to take over. But the trust being built here comes from a specific mechanism, not a marketing claim. The car has to share the road with human drivers for years before anyone lets it replace them, and the only way to earn that is to drive in a way other humans can read: a little assertive, a little imperfect, familiar enough that nobody nearby has to guess what it’ll do next. A system built to optimize the rulebook creates friction with everyone driving around it. This one is optimized to fit in, and fitting in is the harder engineering problem.

I’m not the only one who landed here recently. DHH picked up his own new Model Y around the same time and wrote about the same shift, calling FSD a luxurious experience, like being driven by the Queen’s own chauffeur, and saying it drives better than almost any human who’s ever driven him. I agree. When two people separately land on the same read of the same product, the two of us probably aren’t imagining it.

Every new technology climbs the same curve: a small group willing to hand over control before it’s fully proven, then everyone else once that proof exists. FSD is still on the early part of that curve. It takes a real comfort with risk to let a car drive you through Atlanta traffic with your hands in your lap. But trust climbs that curve one uneventful trip at a time, and Tesla already built the car for what’s waiting on the other side of it.

May 2013

The tax that comes with introducing any new feature into your product is high. I cannot stress this enough. Sure, maybe the new feature isn’t hard to build, maybe it only takes a couple days and a handful of people, maybe it can be shipped and delivered by next week. And maybe the additional cognitive load for a user isn’t high — it’s just an extra icon here, after all, or an extra slot in a menu there. But once your new feature is out there, it’s out there. A real thing used by real people.

— PandoDaily
pandodaily.com
The tax of new
January 2007

Apple iPhone: simplicity at its best

1 min read

When I read the initial news about the Apple iPhone, I was excited to see what Apple had come up with.

I had no idea that I would be as impressed as I was after watching all of the iPhone demo videos.

Once again Apple has made all other related devices look like a complicated mess with their simple approach to user interfaces.

Apple has set a new bar for cell phone technology that all other companies are going to have to match. Even the most elegant of cell phones like the LG Chocolate series of phones looks obsolete next to the iPhone.

One thing I was tired of hearing about new cell phones on the market is how nice the built in cameras are and that being a key selling point for the phone. You will not see one mention of the built in camera in Apples demo because even though it is there, it is not the reason you should want the iPhone.

Apple has done what all other cell phone manufacturers should do and built a personal communications device instead of adding all sorts of useless features to the already over complicated devices that are out there. And especially recently with the approach of a “new” model being the same old phone in multiple colors.

The hardest part now is waiting until July when they are expected to be released. I am glad that I already am a Cingular customer. If this phone really lives up the expectations, it would be reason enough for anyone to switch to Cingular if necessary for the iPhone.